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Showing posts from October, 2017

Digital Marketing Training Programs And The Importance Of ICDL Certification

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Digital marketing has taken all the top places in the market, and with the world opting for digital medium for almost everything many people have started to look out for a career in digital marketing. Most of the brands have completely shifted to online marketing realizing the perks of the same. And the best part about digital marketing is that anyone can go for it as it can easily be learning and practicing online, right at home. But getting a training at an institute definitely has an upper hand here. Classrooms training helps the person make friends, have interactions about their course, ask queries in person from the trainer and stick to the proper schedule to have a better understanding of the course. Now since a lot of people are getting themselves registered in digital marketing training programs it is essential that they chose their program wisely. Getting the training is their first step in the world of digital marketing and not having themselves enrolled in a pr

Patanjali Ayurveda Shifts To Digital Marketing, Ties Up With Facebook, Google

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Having already made a mark in the market, Yoga Guru Baba Ramdev Ayurvedic flagship Patanjali ltd. now plans to opt for a more aggressive marketing technique, ties up with Facebook and Google for a digital marketing campaign . Announcing its collaboration with the tech giants, Facebook and Google, Patanjali is giving their aim for capturing a wider market with the help of digital marketing a kick start. This will be the first time when Patanjali would be advertising on a digital platform trying to yield much larger benefits in comparison to print and other channels of media. Patanjali already has a very strong presence in the Indian market and it has been strengthening its online presence through aggressive campaigning and promotional activities on Facebook and YouTube.  Patanjali started off with their campaign in February this year and got a positive response from the audience or the customers. The viewership of the company recorded a growth of around eleven times in the